Marta Brown

It's Your World, Your Rules, Your Dress

The brand helps brides stay true to themselves and their choices, rather than conforming to social standards.

 

Working on the project involved:

  • Conducting research based on in-depth interviews, market analysis
  • Description of mission, goals, target audience
  • Brand presentation
  • Developed communication strategy based on Canva Value Propositions and CDG.

Brand task:

to create an image of a wedding dress that perfectly emphasizes the character (Mood) of the bride.

Solution:

creating a range of images in which each bride can choose her perfect wedding look.

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